A short story about a t-shirt and the way this company uses it…

Client: I walked in to the front of my shop one morning to hear laughter and conversation between my employees and our customers.  I was immediately elated at the excitement in the room.  I wondered what changed the moral?  I came to find out that my employees had started to give away the promotional shirts we printed.  This exchange of a t-shirt between my employees and the customers instantly created a positive connection outside of the usual business transaction.

He went on:  I could see that my employees felt good about giving the shirt away. It gave them an opportunity to open a door to conversation and personalize the interaction.  Our customers reciprocated this gesture with positive feed back, a smile, and a hand shake.

The moral to this story:  Using the compressed t-shirt as a give away in everyday business is reason enough.  The purpose of the promotional product is to make the client remember you, personalize your interaction, and bring them back for repeat business.  While trade shows, holiday parties, product launches and special events are places to stand out and give something memorable so is at the front door of your business. 

This client is going to order more shirts.  Again to give away to customers as a way to say thanks for bringing your business our way.  The shirts this time are going to be split in 3 colors, all printed with the company logo and branding.  The client understands that printing the shirt with this imagery makes the shirts walking billboards.  The client is going to utilize 2 insert cards- one with company information; the 2nd with a coupon to drive repeat business.

If you would like to share a story like this please write or call us, we’d love to hear it.  If you would like help creating a story like this contact us for pricing.  We will help get you the compressed tee shirts you need to start an interaction between employee and customer that ends in a smile and keeps them coming back.